Google's Guide to Optimizing for Generative AI Features on Google Search
Google Search Central (Google for Developers) · Search engine
Google's own free documentation on optimising for AI Overviews and AI Mode.
Beginner friendly AI SEO courses reviewed, including free options that need no prior SEO knowledge.
Google Search Central (Google for Developers) · Search engine
Google's own free documentation on optimising for AI Overviews and AI Mode.
Profound · Tool vendor
Free vendor academy with hand-graded AEO certifications and live cohort pods.
Google Search Central · Tool vendor
Free authoritative SEO documentation from Google, not a course or certification.
Aleyda Solis · Independent practitioner
Free curated AI search learning roadmap with no ads or paid placements
Udemy · Marketplace
Focused four-hour course on getting cited and recommended by LLMs.
Udemy · Marketplace
Huge beginner SEO course with AEO and GEO material added on top.
First Movers (Julia McCoy) · Independent practitioner
Broad AI training membership containing one Answer Engine Optimization course
Mostafa ElBermawy, hosted on Maven · Independent practitioner
Short live AEO cohort with the most independent reviews in category
HubSpot Academy · Tool vendor
Free 2h20m answer engine optimization certification from HubSpot Academy.
Ahrefs Academy · Tool vendor
Free 40-lesson content marketing course by Ahrefs CMO Tim Soulo.
Semrush Academy · Tool vendor
Free 21-lesson course on tracking and improving brand visibility inside LLMs.
Coursera (Alex Genadinik) · Marketplace
Seven-course Coursera specialization pairing classic SEO with a GEO module.
Udemy · Marketplace
Compact course splitting time evenly between classic SEO and GEO.
Coursera (University of California, Davis) · Marketplace
Credible university SEO programme with only light AI search coverage.
Semrush Academy · Tool vendor
Free technical SEO fundamentals course with three lessons on AI systems.
Surfer SEO Academy · Tool vendor
Free exam-based AI search certification from Surfer, 85 percent to pass.
Yoast SEO Academy · Tool vendor
Paid AI SEO course gated behind Yoast SEO Premium at $118.80 yearly.
Moz Academy · Tool vendor
Paid $595 traditional SEO certification with no verified AI modules.
Some details could not be verified directly from the provider. Check before you buy.
LinkedIn Learning · Marketplace
LinkedIn Learning's main AI SEO course, published 2023 and now obsolete.
Some details could not be verified directly from the provider. Check before you buy.
Global Skill Development Council (GSDC) · Certification body
400 dollar GEO certification with permanent discount and no SEO-industry standing.
Ranking is editorial. The rubric score beside each course is calculated the same way for every entry. We take no affiliate commission and no payment for placement.