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Using AI as Your SEO Assistant

LinkedIn Learning · Marketplace

Our verdict

Include it for completeness and warn readers off it. The course is a competent 2023 artefact about using ChatGPT to speed up ordinary SEO work, and it still contains a lesson on retired ChatGPT plugins. It does not address AI Overviews, GEO, AEO or citation mechanics, which is the entire subject now. LinkedIn Learning publishes no ratings or enrolment data and blocks inspection of its pages, so buyers cannot assess quality before subscribing. Free if you already pay for Premium, and not worth subscribing for.

Some details could not be verified directly from the provider. Check before you buy.

Price
From $30
Pricing model
Subscription
Level
Beginner
Delivery
Self-paced
Access
While subscribed. Access ends when the subscription lapses, unlike Udemy's lifetime access.
Certificate
Yes, not accredited
Community
No
Languages
English
Content updated
2025-05-23
We checked
2026-09-20

No per-course purchase exists. Access requires a LinkedIn Learning or LinkedIn Premium subscription. Third-party sources put LinkedIn Learning at USD 29.99 per month or USD 239.88 per year with a 30-day free trial, and note it is bundled into LinkedIn Premium Career at USD 39.99 per month. LinkedIn's own pricing page blocks automated retrieval, so these figures are unverified against the source.

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What this course actually is

This is LinkedIn Learning's flagship AI SEO course and the clearest example in this research of a listing that must be flagged rather than recommended. It was published on 14 July 2023 and last modified 23 May 2025. The premise is using generative AI as a productivity assistant for existing SEO work, with prompts for keyword discovery, content ideation and copy that ranks better. That framing belongs to the 2023 era. The lesson list visible in search results includes a segment on using plugins with ChatGPT, a feature OpenAI retired, which is direct evidence of stale material. More importantly the course predates the entire generative engine optimization problem. It teaches AI as a tool for doing SEO, not how to become visible inside AI answers. LinkedIn Learning also blocks automated inspection of its course pages, so duration and lesson count could not be verified.

What you learn

Course content (chapter structure not verifiable)
  1. You plus AI equals better SEO
  2. Choosing the right AI for the job
  3. Using AI to generate keywords for SEO
  4. Using plugins with ChatGPT
  5. Using AI to analyze website data

Subjects covered

  • Prompt engineering & AI tools
  • Content for AI search

Tools and standards used

  • ChatGPT

Who it suits

Worth your money if

Existing LinkedIn Premium subscribers who want basic AI prompting habits for routine SEO tasks.

Look elsewhere if

Anyone trying to learn generative engine optimization or get cited in AI answers in 2026.

Aimed at: In-house SEOs

Strengths and weaknesses

What it does well

  • Included at no extra cost for anyone already paying for LinkedIn Premium
  • Certificate posts directly to a LinkedIn profile, which has mild recruiter visibility
  • Prompt-led format is approachable for non-technical marketers
  • No upsells, countdown timers or rank-number-one claims

Where it falls short

  • Published July 2023 and only lightly touched in May 2025, so it is substantially obsolete
  • Contains a lesson on ChatGPT plugins, a feature OpenAI has retired
  • Predates and does not cover GEO, AEO, AI Overviews or LLM citation mechanics
  • Teaches AI as an SEO assistant, which is the opposite of what AI SEO now means
  • No rating, review count or enrolment figure is published, so quality cannot be gauged
  • Access ends when the subscription ends

How it scores, and why

Curriculum depth3
Currency1
Practical application5
Instructor authority3
Value for money4
Support & community2
Weighted total 3.0 / 10. Weights: currency 24, curriculum 22, practical application 20, instructor authority 16, value 12, support 6. Ranks 32 of 33 on rubric score.

Depth 3 for a short prompt-led overview. Currency 1 because a 2023 publication with a stale ChatGPT plugins lesson and no GEO coverage is close to worthless in 2026. Authority 3 because only authorship was verified. Practical 5 because the prompts themselves still work for routine tasks. Value 4 because it is free inside an existing subscription but does not justify one. Support 2 because LinkedIn Learning has no community or instructor Q&A.

Who teaches it

Dave Birss. LinkedIn Learning instructor credited as the author of this course. No further biographical detail was verified during this research because LinkedIn Learning blocks automated page inspection.

Not verified. Only his authorship of this course was confirmed, via a university career-services mirror of the LinkedIn Learning catalogue. Any claim about his wider standing should be checked before publication.

If this one is not right

SEO Starter Guide and Search Central documentationGoogle Search CentralFree · rubric 7.3
AI Visibility Essentials with SemrushSemrush AcademyFree · rubric 6.2
AI for SEO training: generative AI for searchYoast SEO Academy$119/yr · rubric 5.3

What we checked

What we could not verify

  • Course duration and lesson count
  • Rating, review count and enrolment figures, which LinkedIn does not publish
  • Full chapter structure
  • Dave Birss's professional background and credentials
  • Whether the May 2025 modification changed content or only metadata
  • Official LinkedIn Learning pricing confirmed on LinkedIn's own pages
  • Whether LinkedIn Learning has any newer dedicated GEO or AEO course

Reviewed by the bestaiseo.courses editorial desk on 2026-09-20. Confidence in this record: low. We hold no affiliate relationship with this provider.