From SEO to AEO: Optimizing for AI-led Search

Jellyfish Training · independent

Verified Verdict

The agenda covers AEO and GEO versus AI SEO, how LLM-led search works (retrieval augmented generation, query fan-out, embeddings), a measurement block for AI search using analytics and LLM tools, and an external validation and citation block on trusted sources and communities. Prerequisites assume traditional SEO knowledge; a certificate of attendance is issued.

Price
$549 per person, excluding tax
Pricing model
One-time
Level
Intermediate
Length
Multi-week schedule
Delivery
Live cohort
Certificate
Yes, completion badge
Community
No
Live support
Yes
GEO covered
Yes
AEO covered
Yes
LLM citations
Yes
Entity SEO
Yes
AI measurement
Yes
Content updated
September 2026
Verified on
2026-09-16

Verified from public provider page September 2026.

Open course website →

Course Summary & Core Curriculum

The agenda covers AEO and GEO versus AI SEO, how LLM-led search works (retrieval augmented generation, query fan-out, embeddings), a measurement block for AI search using analytics and LLM tools, and an external validation and citation block on trusted sources and communities. Prerequisites assume traditional SEO knowledge; a certificate of attendance is issued.

Verified Public Evidence

Public syllabus records: The agenda covers AEO and GEO versus AI SEO, how LLM-led search works (retrieval augmented generation, query fan-out, embeddings), a measurement block for AI search using analytics and LLM tools, and an external validation and citation block on trusted sources and communities. Prerequisites assume traditional SEO knowledge; a certificate of attendance is issued.

Syllabus Breakdown

Core Curriculum
  1. The agenda covers AEO and GEO versus AI SEO, how LLM-led search works (retrieval augmented generation, query fan-out, em...

Subjects covered

  • GEO & AEO strategy
  • AI search mechanics
  • Citations & brand mentions
  • Entities & topical authority
  • Measurement & analytics
  • Link building

Tools and search engines

  • ChatGPT
  • Perplexity
  • Google AI Overviews

Target Audience & Fit

Ideal match if

Practitioners seeking direct training on GEO & AEO strategy.

Look elsewhere if

Students seeking extensive 1-on-1 agency consulting.

Strengths and Limitations

Verified strengths

  • Explicit coverage of GEO & AEO strategy, AI search mechanics, Citations & brand mentions.
  • Transparent pricing model: $549 per person, excluding tax.

Where it falls short

  • Public curriculum details are concise.
  • Assessment accreditation is unverified.

Six-Part Rubric Evaluation

Curriculum depth8
Currency8
Practical application7
Instructor authority7
Value for money6
Support & community7
Weighted total 7.3 / 10. Scoring weights: currency 24%, curriculum 22%, practical application 20%, instructor authority 16%, value 12%, support 6%. Ranks 12 of 65 on rubric score.

Scored based on published syllabus covering GEO & AEO strategy, AI search mechanics, Citations & brand mentions, Entities & topical authority, Measurement & analytics, Link building.

Instructor Background

unverified. Subject matter expert and instructor at Jellyfish Training.

Published syllabus on https://www.jellyfish.com/en-us/training/courses/from-seo-to-aeo-optimising-for-ai-led-search

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Audited Source Records

Empirical Research Citation
bestaiseo.courses Research Desk. (2026). From SEO to AEO: Optimizing for AI-led Search - Independent Course Audit & Empirical Review. https://bestaiseo.courses/reviews/from-seo-to-aeo-jellyfish/
Licensed under Creative Commons Attribution 4.0 International (CC BY 4.0). Grounded in verified syllabus records.

Reviewed by the bestaiseo.courses research desk on 2026-09-16. Confidence in this record: high. We maintain zero commercial affiliations with listed providers.