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The Blueprint Training
Ryan Stewart · Independent practitioner
Our verdict
A long lived, operationally serious agency program that has bolted AI agents onto a classic SEO delivery system. The 16 module curriculum is the most concrete here and the move to 199 per month makes it low risk to trial. But for an AI SEO review site the honest read is that the AI is a layer on top, not the subject. The unpublished AI curriculum and absent refund policy are the two things to press on before recommending it.
- Price
- $199/mo
- Pricing model
- Subscription
- Level
- Intermediate, Advanced
- Delivery
- Hybrid
- Access
- For the life of the subscription
- Community
- Skool for training, separate app for Agency OS
- Languages
- English
- We checked
- 2026-09-20
199 per month shown as a limited time sale against a stated regular price of 299 per month, as displayed on 2026-09-20. Note that third party reviews still describe a legacy 5,000 one time price, which appears to be outdated. Treat the subscription as current and the one time figure as historical.
Open course website →What this course actually is
The Blueprint Training is Ryan Stewart's agency operating system, now sold as a monthly subscription rather than the one time fee older reviews describe. It bundles process training, standard operating procedures, live coaching, a Skool based community and a separate software product called Agency OS for client and project management. The published module list is heavily weighted toward SEO service delivery and agency operations, covering technical audits, keyword gap analysis, content strategy, link building, reporting and agency sales. The AI element is advertised as AI agents that automate parts of that delivery, but the site does not publish a detailed AI curriculum, so how much genuine AI or AI search training is included cannot be verified from public pages. Stewart has a real record, having founded and sold the agency WEBRIS and spoken at Chiang Mai SEO. The site claims more than 3,000 agencies trained over nine years.
What you learn
Subjects covered
- Agency, clients & careers
- Technical SEO for AI
- SEO fundamentals
- Content for AI search
- Link building
- Measurement & analytics
- Automation & AI agents
Tools and standards used
- Agency OS
- Google Sheets templates
Who it suits
Worth your money if
SEO agency owners and consultants who want a documented delivery system and are curious about automating parts of it
Look elsewhere if
Anyone buying to learn AI search optimisation, and anyone who needs the AI content specified before paying
Aimed at: Agencies & consultants, Freelancers, SEO practitioners. Prerequisites: Built for people already delivering SEO services to clients
Strengths and weaknesses
What it does well
- The most operationally concrete curriculum in this set, with 16 named modules covering an entire client delivery lifecycle
- Switched from a large one time fee to a 199 to 299 monthly subscription, which lowers the entry risk substantially
- Bundles working software (Agency OS) and templates rather than video alone
- Nine year operating history with a long third party review trail, which is real durability evidence
- Live coaching and an established Skool community sized by the company at 3,000+
Where it falls short
- The AI agent component is advertised but not documented. No AI curriculum, agent list or lesson detail is published
- Almost nothing here addresses AI search visibility. The modules are classic SEO delivery and agency operations
- No refund policy is published on the site, and third party reviews of the legacy product describe it as non refundable
- Price history is confusing, with third party reviews still quoting 5,000 one time against a current 199 per month
- No independent rating exists on Trustpilot, G2 or similar, and much of the review coverage is by competitors promoting alternatives
- Exit and training volume claims are self reported
How it scores, and why
Curriculum depth and practical application score well on a fully specified 16 module delivery lifecycle plus templates and software, which is genuinely usable work product. Currency is held to 6 because the published modules are classic SEO and the AI agent content is undocumented. Instructor authority at 7 reflects nine years of continuous operation and verifiable speaking, discounted for unaudited exit claims. Value is mid given a low monthly price offset by no published refund policy. Support is good on live coaching plus an established community.
Who teaches it
Ryan Stewart. US based SEO and agency operator. Founded the agency WEBRIS, which he states he sold for a seven figure sum in 2017, and has built and sold other digital assets. Runs The Blueprint Training and the Agency OS software product.
The WEBRIS agency and Blueprint Training are long running, publicly documented businesses with a review trail stretching back to at least 2021, which is meaningful longevity evidence. The Chiang Mai SEO speaking record and MBA are verifiable. The seven figure exit figures for WEBRIS and for a WordPress plugin are self reported and have not been independently confirmed. The claim of 3,000 agencies trained is a company figure and is not audited.
- Founder, WEBRIS agency, stated seven figure sale in 2017
- MBA, University of Florida Warrington College of Business
- Speaker, Chiang Mai SEO Conference
If this one is not right
What we checked
- https://www.theblueprint.training/: 199 per month sale against 299 regular, inclusion of training, AI agents, SOPs, live coaching, Skool community and Agency OS, 3,000+ agencies over nine years claim
- https://ippei.com/the-blueprint-training/: 16 module curriculum list, Slack and community detail, Stewart's WEBRIS exit, MBA, Chiang Mai SEO speaking, legacy 5,000 one time price and non refundable framing. Reviewer is a competitor promoting an alternative model
- https://sidehustlescience.org/the-blueprint-seo-training-review/: Independent review trail dating back to 2021, evidencing program longevity
- https://www.charlesfloate.com/the-blueprint-seo-training-vs-agency-builder: Third party comparison against a competing agency program
What we could not verify
- Refund policy for the current subscription
- What the AI agents actually are and whether any AI curriculum exists
- Video hours and lesson counts
- Whether a free trial exists
- Independent ratings from any neutral review platform
- Whether an affiliate program exists
Reviewed by the bestaiseo.courses editorial desk on 2026-09-20. Confidence in this record: medium. We hold no affiliate relationship with this provider.